In real estate, few decisions have as much long-term impact as the brokerage you choose. While commission splits and short-term incentives often dominate the conversation, experienced Realtors know that the right brokerage decision goes far beyond numbers on paper. It’s a business decision — one that affects how you work, how you’re perceived, and how your business grows over time. Short-Term...
On the surface, low-fee or discount brokerages can look appealing. Higher splits, fewer deductions, and the promise of keeping more of what you earn are compelling — especially in a competitive market. But experienced Realtors know that the true cost of a brokerage isn’t always found on a commission statement. More and more Realtors are taking a step back to look beyond fees and asking a more...
The real estate landscape has changed, and so have the expectations of today’s Realtors. Experience, professionalism, and long-term growth matter more than ever — and many Realtors are taking a closer look at what their brokerage actually provides. As the industry evolves, one thing is clear: top-performing Realtors are no longer choosing brokerages based on commission splits alone. They’re...